Media Toolkit

2021 Toyota Dream Car USA Art Contest for Kids

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Help spread the word about the Toyota Dream Car USA Art Contest for U.S. youth, ages 4-15. Below are resources for this year’s free youth contest to share on social media and websites. Feel free to adapt to your online presence.

  • TEACHERS! Download our Lesson Plan that can be adapted by grade level and by state curriculum standards. Help encourage your students to dream, illustrate, paint, sketch, scribble, scrawl, and color their original hand-drawn concepts of automobiles and other types of transportation designed for imaginative uses.
  • PARENTS! Gather crayons, markers, colored pencils and drawing paper to something fun with your children at home over the holidays!
  • STUDENTS! Download our “Dream Car” theme song (three different time lengths: 15, 30 and 90 seconds) and create a fun video about your artwork. Find a fun image from one of our past winners to create a slideshow, too. Visit our Flickr Feed.
  • EVERYONE! Share a post on your social media accounts. Copy and share an image below, or even share one of our videos from our YouTube Channel (be sure to subscribe!). Follow Toyota online on Facebook, Twitter, and Instagram. Tag your posts with #ToyotaDreamCarUSA and #DRMCAR2021.

Through its “Start Your Impossible” campaign, Toyota highlights the way that it partners with community, civic, academic and governmental organizations to address society’s most pressing mobility challenges. Toyota believes that, when people are free to move, anything is possible. For more information about Toyota, visit www.toyotanewsroom.com.

Sample Social Media Posts

Click on the social media platform of your choice below to view, copy or download sample image posts for each.

FACEBOOK IMAGE POSTS

Lift off! A flying jellyfish car that glows and travels through time and space? What is the car of your dreams? Submit drawings by kids, 4-15, to the Toyota Dream Car USA Art Contest. Details at www.ToyotaDreamCarUSA.com.

#ToyotaDreamCarUSA #DRMCAR2021

DOWNLOAD IMAGE

On your mark, get set, go! Grab colored pencils or markers, a sheet of paper, and draw the car of your dreams. Submit drawings by kids, ages 4-15, to the Toyota Dream Car USA Art Contest. Details at www.ToyotaDreamCarUSA.com.

#ToyotaDreamCarUSA #DRMCAR2021

DOWNLOAD IMAGE

FACEBOOK COVER IMAGES

Inspire the power of art! Encourage kids, ages 4-15, to submit their hand-drawn artworks to the Toyota Dream Car USA Art Contest. through January 31, 2020. Details at www.ToyotaDreamCarUSA.com.

#ToyotaDreamCarUSA #DRMCAR2021

DOWNLOAD IMAGE

Inspire the power of art! Encourage kids, ages 4-15, to submit their hand-drawn artworks to the Toyota Dream Car USA Art Contest. through January 31, 2020. Details at www.ToyotaDreamCarUSA.com.

#ToyotaDreamCarUSA #DRMCAR2021

DOWNLOAD IMAGE

TWITTER IMAGE POSTS

Bring the family together with art! Submit drawings by kids, ages 4-15, to the Toyota Dream Car USA Art Contest now thru January 31. Details at www.ToyotaDreamCarUSA.com.

#ToyotaDreamCarUSA #DRMCAR2021

DOWNLOAD IMAGE

A flying jellyfish car that glows and travels through time and space? What is the car of your dreams? Kids, submit your drawings to the Toyota Dream Car USA Art Contest. Details at www.ToyotaDreamCarUSA.com.

#ToyotaDreamCarUSA #DRMCAR2021

DOWNLOAD IMAGE

A car that travels between reality and fiction? What is your dream car? Submit drawings by kids, ages 4-15, to the Toyota Dream Car USA Art Contest. Details at www.ToyotaDreamCarUSA.com.

#ToyotaDreamCarUSA #DRMCAR2021

DOWNLOAD IMAGE

On your mark, get set, go! Grab colored pencils, a sheet of paper, and draw the car of your dreams. Submit your drawings to the Toyota Dream Car USA Art Contest. Details at www.ToyotaDreamCarUSA.com.

#ToyotaDreamCarUSA #DRMCAR2021

DOWNLOAD IMAGE

INSTAGRAM POSTS

Instagram Post

Instagram Post

A flying jellyfish car that glows and travels through time and space? What is the car of your dreams? Submit your drawings to the Toyota Dream Car USA Art Contest. Details at www.ToyotaDreamCarUSA.com.

#ToyotaDreamCarUSA #DRMCAR2021

DOWNLOAD IMAGE
Instagram Post

Instagram Post

A car that travels between reality and fiction? See what your kids can dream. Submit their drawings to the Toyota Dream Car USA Art Contest. Details at www.ToyotaDreamCarUSA.com.

#ToyotaDreamCarUSA #DRMCAR2021

DOWNLOAD IMAGE
Instagram Post

Instagram Post

Bring the family together with art! See what your kids can dream. Submit their drawings to the Toyota Dream Car USA Art Contest. Details at www.ToyotaDreamCarUSA.com.

#ToyotaDreamCarUSA #DRMCAR2021

DOWNLOAD IMAGE
Instagram Post

Instagram Post

Bring the family together with art! See what your kids can dream. Submit their drawings to the Toyota Dream Car USA Art Contest. Details at www.ToyotaDreamCarUSA.com.

#ToyotaDreamCarUSA #DRMCAR2021

DOWNLOAD IMAGE

INSTAGRAM STORIES

Instagram Story

Instagram Story

A car that transports you to a more beautiful world? See what your kids can dream. Enter their drawings to the Toyota Dream Car USA Art Contest. Details at www.ToyotaDreamCarUSA.com #ToyotaDreamCarUSA #DRMCAR2021
DOWNLOAD IMAGE
Instagram Story

Instagram Story

A flying jellyfish car that glows and travels through time and space? What is the car of your dreams? Submit drawings by kids, 4-15, to the Toyota Dream Car USA Art Contest. Details at www.ToyotaDreamCarUSA.com. #ToyotaDreamCarUSA #DRMCAR2021
DOWNLOAD IMAGE
Instagram Story

Instagram Story

Bring the family together with art! See what your kids can dream. Submit their drawings to the Toyota Dream Car USA Art Contest. Details at www.ToyotaDreamCarUSA.com.

#ToyotaDreamCarUSA #DRMCAR2021

DOWNLOAD IMAGE

MUSICAL INSPIRATION

15 Sec Track #1-Toyota Dream Car Theme Song

30-Sec Track #1-Toyota Dream Car Theme Song

90-Sec Track #1-Toyota Dream Car Theme Song

SAMPLE NEWSLETTER COPY

 

(copy and use – adjust to fit your audience needs)

We are excited to partner with our friends at Toyota to promote the Toyota Dream Car USA Art Contest! This contest is designed to inspire creativity in youth, ages 4-15, and help them imagine the future of mobility. A total of nine U.S. winners will be announced during March 2021: the top three in each of the three age categories (4-7 years old; 8-11 years old; and 12-15 years old). These winners will receive cash prizes ($750 first place in each age category; $500, second place; $250, third place), ready-to-frame digital scans of their drawings, and award certificates. In addition, their artwork will be submitted to Japan for consideration in the World Contest, along with the nine top entries from nearly 90 countries.

Judging based on three criteria: execution, uniqueness, and artistry of concept. Each artwork submission consists of a drawing by an eligible youth, accompanied by a completed entry form signed by a parent or legal guardian (multiple submissions accepted, but each drawing must be accompanied by a separate entry form). All artwork submissions are required to be postmarked on a date sometime on or between November 16, 2020 through January 31, 2021.

Toyota Motor Corporation in Japan held the first worldwide contest in 2004. Nearly 90 countries now participate each year under the same rules but with varying artwork submission periods. 2020 marks the 10th year that this youth art contest has been presented in the United States. The annual contest accepts artwork submitted by parents or legal guardians of children between four (4) and fifteen (15) years of age who are legal residents of the fifty (50) United States and the District of Columbia. For more information, visit www.ToyotaDreamCarUSA.com.

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